Book cover titled 'Change Fluency' by Jay Kiew, featuring colorful abstract wave design, and a quote from Chris Barton at the top.
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When disruption strikes,
most leaders freeze.

The best ones
become fluent.

Man sitting on a round ottoman, wearing a light blue blazer, black shirt, glasses, and sneakers, smiling in a lobby area with wood-paneled walls and artwork in the background.

The debut book by
innovation strategist
Jay Kiew

A man in a blue blazer giving a presentation on stage at a conference, with the Canadian flag beside him. Audience members seated at round tables attentively listening in a large conference room.
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available everywhere Jan 2026

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Early Praise for
Change Fluency™

"Change Fluency is an essential playbook for leaders who understand that meaningful change isn't about doing more, but about focusing deliberately on what matters most."

Greg McKeown,
NYT Bestselling author,
Essentialism and Effortless

“Innovation without the ability to navigate change is a wasted opportunity. This book bridges that gap brilliantly.”

Chris Barton
CEO of Shazam

“A must-read for anyone serious about designing differentiated change. Practical, insightful, and grounded in what actually works.”

Karen Ball
Author, The ADKAR Advantage
Senior Fellow, Prosci

“Innovation is meaningless without execution, and execution is impossible without mastering change. This book is the ultimate guide to making disruption work for you.”

Shawn Kanungo
Bestselling Author,
The Bold Ones

“If disruption keeps wearing you down, Change Fluency is your counterpunch. Jay Kiew delivers brutally honest insights and tactics to transform your change angst into innovation swagger.”

Dan Pontefract
Award-winning author
Work-Life Bloom and Lead. Care. Win.

“The future is imagined and shaped by those who embrace change and take action towards more hopeful futures. This book is the essential guide to developing the ability to remain flexible and have fluency ahead of the unknown world ahead of us.”

Nik Badminton
Chief Futurist & Hope Engineer, Futurist.com

Change Fluency book by world's leading Change Fluency expert Jay Kiew

When disruption strikes, most leaders freeze.

The best ones become fluent.

In 2035, tech giant Artemis loses 300 million users overnight to a quantum-powered competitor. VP of Product Lee faces an extinction-level crisis that forces him to question everything he knows about innovation and change.

Through Lee's transformative journey - and real-world case studies from Spotify's radio disruption to Nintendo's pivot from cards to consoles - innovation strategist Jay Kiew reveals nine principles that separate leaders who merely survive disruption from those who drive it.

Drawing from over $2 billion in transformation impact across 400+ organizations, Kiew's Change Fluency™ model shows how the most successful leaders don't just manage change, they become fluent in it. Like mastering a new language, Change Fluency translates uncertainty from challenge into opportunity.

Part parable, part playbook, Change Fluency equips managers, executives, and leaders to discover what's possible, design the future, and differentiate from the standard when everything feels the same.

Complete with practical exercises and a companion AI coach, this isn't just another change management book. It's your guide to making innovation work for you.

In a world where change is the only constant, fluency isn't optional. It's essential.

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A man in a light gray blazer giving a presentation to a seated audience in a conference room with large windows.

Jay Kiew is the world's leading Change Fluency™ expert, having delivered over $2 billion in transformation impact for 400+ executives. A half-blind cancer survivor who became the world's youngest Distinguished Toastmaster at nineteen, Kiew combines hard-won resilience with deep expertise in navigating uncertainty.

Kiew’s groundbreaking Change Fluency model has revolutionized how organizations drive growth through innovation. Featured in Forbes, Financial Times, USA Today, and Business Insider, Jay was inducted by the Project Management Institute as a Future50 honoree.  

He holds an MBA from Ivey Business School and lives on the West Coast with his wife, two daughters, and a stubborn Shiba Inu named Brooklyn, who taught him that some changes require treats.